UPWORK

It’s a tale as old as time; “this younger generation is lazy, entitled, blah blah blah”. In reality, Gen Z just has a different approach to employment. We invite prospective employees and employers to free their work.


APP INTEGRATION / OOH / SOCIAL / VIDEO / BRAND COLLABORATION / MERCHANDISE


AD: Lindsey Evans, Grace Hudson XD: Patrick Nguyen ST: Kennedy Thompson

CBM: Victoria Nguyen


Made at VCU Brandcenter


*Live Client 🏅Pitch Winner


APP INTEGRATION

OOH

SOCIAL

VIDEO

BRAND COLLABORATION(S)

Headspace X Upwork to provide freelancers with mental health support

PANTONE 16-6340 TCX listed on NYFW SS23 color palette

The perfect wardrobe addition for the email mines

MERCHANDISE

Freelancers get merch too.